When a group of women returned to the car after shopping to hear it meow, they knew something had to be done. And who better than the fire department?
It took them about 40 minutes to rescue the little guy, who in turn selected a new owner himself in the form of a local hotel worker who had been watching the action.
While no one knows where the kitten came from, he certainly made a stir that wound up getting him a new home in the process.
Check out the Yahoo 7 News video!